8 Reasons Why Your Business Absolutely Needs SEO

8 Reasons Why Your Business Absolutely Needs SEO

A study from BrightEdge Research indicates that a massive 53% of all web traffic comes from organic search, which makes it pretty clear that SEO isn’t just a buzz that has kept people on their toes; it’s actually a practice that gives genuine results when executed in...
Mastering E-Commerce Success: A Comprehensive Shopify SEO Guide

Mastering E-Commerce Success: A Comprehensive Shopify SEO Guide

In the ever-expanding realm of e-commerce, having a visually appealing and user-friendly Shopify store is just the first step. Mastering search engine optimization (SEO) for your Shopify store is paramount to stand out and thrive in the competitive online landscape....
Effective Ways to Boost Your Local SEO in 2024

Effective Ways to Boost Your Local SEO in 2024

As a UK business owner, improving your local search presence should be a top priority going into 2024. With more and more consumers using Google and other search engines to find products, services and information related to their nearby area, ranking highly in...
How to Refresh Your Existing B2B SEO Strategy in 2024

How to Refresh Your Existing B2B SEO Strategy in 2024

B2B marketers use the same search engine optimization tools and techniques as their B2C counterparts. However, beyond the basics, the real difference lies in the target audience of these businesses.     Since decision-makers and companies are involved, sales...
Niche Edits and Guest Posts: What Are the Differences?

Niche Edits and Guest Posts: What Are the Differences?

As SEO has evolved, businesses have found different ways to acquire backlinks that help their websites rank higher. In addition to cold outreach, niche edits and guest posting remain some of the most common strategies for doing this. While both strategies achieve the...
Local SEO: Boosting Your Plumbing Business in Local Searches

Local SEO: Boosting Your Plumbing Business in Local Searches

Put yourself in the shoes of a homeowner dealing with a persistent leak. See, you’ve tried every DIY trick in the book, yet to no avail, prompting you to look for a plumbing service. Eventually, you’re down to two options: one serving clients in multiple states and...