When you make a search query in a search engine, the search engine must have already found the pages to be shown in the results. This happens when software robots, known as spiders, crawl the web to find new and updated web pages. So how does this process work? Think...

The primary purpose of search engines is to provide users with the most valuable and relevant information for each search they make. With more than 7,500 searches per second, search engines need to make sure to provide the fastest and most reliable information to the...

The basic goal of a human using a search engine is to find relevant information with a specific set of keywords or phrases. These phrases are then entered as a search query into a search engine such as Google or Bing. Some people search in the form of a question but...

Search Engine Optimization is more important than ever for a local business to bring in consumers. In a time where everyone is wired to their smartphones and computers, local businesses need to make sure they are providing easy access to the information that their...

Is Twitter really important for my business? Twitter can be a powerful tool if you know where to look. Here are some tips for building your Twitter Marketing Strategy. Oh, and if you do not have Twitter, pause now. Do you have a Twitter account? Is is completed?...

Great title tags are crucial to high ranks in search engines. Last week, we discussed the first step in implementing search engine optimization for your website. If you haven't had a chance to check out the first blog in this series, I would recommend checking it out!...

Search Engine Optimization does not have to be rocket science...   With some simple steps and research, you can find yourself one step ahead of other businesses in your industry with a competitive edge on knowing your audience. For example, say you owned a live...

Are you having a difficult time bringing people to your venue for live music? It seems that there are so many great venues with awesome bands playing yet when it comes to bringing an audience, the room can be lacking. Having a large social media presence can help your...

The Long Process of Finding the "Perfect Domain Name" We know that finding the perfect domain is no easy task for your business. We believe that the correct domain and brand is an essential step towards the creation of your website so we decided to put together a list...

The 9 Building Blocks for any Business Model are as follows:   1. Customer Segments 2. Value Propositions 3. Channels 4. Customer Relationships 5. Revenue Streams 6. Key Resources 7. Key Activities 8. Key Partnerships 9. Cost Structure I am going to discuss each...