Animas Marketing Blog

Helpful Tips and Strategies for Business Owners
Why Video Content Is Essential for Digital Marketing

Why Video Content Is Essential for Digital Marketing

Why Video Content Is Essential for Digital Marketing Created September 16, 2020 Businesses that want to stand out in today’s world have to have a very strong digital footprint. The number of businesses that target the same customers as you do is increasing by the day...

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Tips for a Successful Rebrand in Business

Tips for a Successful Rebrand in Business

Tips for a Successful Rebrand in Business Created September 16, 2020 When the time comes to rebrand your business, there are a lot of things that need to be taken into consideration. First, you must make sure that rebranding is the best route to take as it can be...

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The Importance of Cybersecurity in Digital Marketing

The Importance of Cybersecurity in Digital Marketing

The Importance of Cybersecurity in Digital Marketing Created September 15, 2020 The digital marketing industry is at its core online-focused and relies heavily on information systems, so the risk of cyber threats is significant. Since these attacks can inflict severe...

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[The Ultimate Guide] How to Start a YouTube Channel in 2020

[The Ultimate Guide] How to Start a YouTube Channel in 2020

How to Start a YouTube Channel [2020] Created September 06, 2020 YouTube was not the first video hosting platform created, but it’s definitely the largest. Up to two billion users log in every month, and 500 hours of video are uploaded every minute. Let’s add 70% to...

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32 Content Marketing Tips for Beginner Marketer

32 Content Marketing Tips for Beginner Marketer

32 Content Marketing Tips for Beginner Marketer Created September 06, 2020 Content marketing plays an essential role in attracting and engaging the right audience online. Most companies are using content marketing and as a new marketer, it may be challenging to stand...

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7 Common Email Writing Mistakes That Kills Your Sales

7 Common Email Writing Mistakes That Kills Your Sales

7 Common Email Writing Mistakes That Kills Your Sales Created August 26, 2020 Do you want to use email marketing to its full potential? Then you need to put extra effort into writing excellent emails that could boost your sales. The best way to start with that mission...

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How DevOps Can Transform Your E-commerce Business?

How DevOps Can Transform Your E-commerce Business?

How DevOps Can Transform Your Ecommerce Business? Created August 15, 2020 Considering the number of small-scale and large-scale retailers residing in the competitive world of e-commerce, it’s safe to say that the industry is saturated, to put it mildly. E-commerce has...

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How to Build a Business App That Generates Quality Leads

How to Build a Business App That Generates Quality Leads

How to Build a Business App That Generates Quality Leads Created August 8, 2020 While you may already have a successful business website and blog in place, keeping up with the times and going one step further by creating an app can be a great way to build strong...

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11 Best Ways to Boost E-Commerce Sales Fast

11 Best Ways to Boost E-Commerce Sales Fast

11 Best Ways to Boost an eCommerce Website Created July 28, 2020 These days e-commerce is becoming really popular and today everyone is trying to sell products & services online. Getting more customers and sales is the main objective of all e-commerce businesses....

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Why B2B E-Commerce Is a Top Growth Sector Today

Why B2B E-Commerce Is a Top Growth Sector Today

Why B2B E-Commerce Is a Top Growth Sector Today Created June 25, 2020 The global B2B industry is showing no signs of slowing down and paired with today’s technological advancements; it has created immense opportunities for businesses to grow. As the Coronavirus...

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6 Essentials of a Successful B2B Marketing Strategy

6 Essentials of a Successful B2B Marketing Strategy

6 Essentials of a Successful B2B Marketing Strategy Created June 15, 2020 As more and more businesses enter the market, making yours stand out becomes all the more crucial. On top of that, customers’ tastes and perceptions are also constantly changing. So, your firm...

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Stock Market: How does it Work?

Stock Market: How does it Work?

Do you want to understand the stock market and how it works? Investing and trading is a complex system but it does not take much to get started.

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Wifi Internet for the Traveling Entrepreneur

Wifi Internet for the Traveling Entrepreneur

It can be difficult to find safe and reliable internet while traveling internationally. This guide will show you all the options you have to run your business effectively anywhere around the globe.

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SEO Keyword Research

SEO Keyword Research

Targeting the correct keywords is essential when crafting an online strategy for your business. Learn more with this in-depth guide for keyword research.

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Strategic Planning & Management

Strategic Planning & Management

You may have heard of strategic planning when talking about building an organization. Learn everything you need to know about it and the tools that can assist your company in long-term planning.

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8 Benefits of Social Media Marketing

8 Benefits of Social Media Marketing

So, the boss told you that you’re now in charge of your company’s social media accounts. Check out these “must-have” apps to get started as a successful social media manager.

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Hockey Stick Growth for Entrepreneurs

Hockey Stick Growth for Entrepreneurs

You may have heard of the so called “hockey stick growth” but what does it actually mean? Also, how can you kick-start this growth for your startup or new business?

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URL Optimization & Navigational Structure

URL Optimization & Navigational Structure

Best URL Optimization & Navigational Structure for SEO by Tyler Rice Date created | Mar. 13, 2018 What exactly is a URL? A URL is the text and file structure that makes up a webpage’s path. This is the human-readable path that is created to replace the IP address...

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What is SEM and How Does Ad Rank Work?

What is SEM and How Does Ad Rank Work?

What is SEM and how does Ad Rank Work? by Tyler Rice Date Created | Dec. 19, 2017 SEM is known as Search Engine Marketing. While it can sometimes include the process of SEO, it is commonly referred to as the practice of using Paid Search. This is also known as...

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More Revenue to Your Dental Office with These Marketing Tips

More Revenue to Your Dental Office with These Marketing Tips

More Revenue to Your Dental Office with These Marketing Tips by Tyler Rice Date Created | Dec. 18, 2017 We have compiled a list of 8 great techniques to help boost sales at your dental office.   1. Engage with your community In this day and age, it’s easy to...

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What Search Engines Can See

What Search Engines Can See

What Search Engines Can See & How Google Spiders Crawl the Web by Tyler Rice Date Created | Nov. 13, 2017 Search engine spiders crawl through trillions of pages each day and are extremely powerful software programs. These spiders crawl the content and links on web...

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How does Google Crawling and Indexing Work?

How does Google Crawling and Indexing Work?

How does Google Crawling and Indexing Work? by Tyler Rice Date Created | Aug. 30, 2017 When you make a search query in a search engine, the search engine must have already found the pages to be shown in the results. This happens when software robots, known as spiders,...

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Search Engine Basics – SEO

Search Engine Basics – SEO

Search Engine Basics – SEO by Tyler Rice Date Created | July 13, 2017 The primary purpose of search engines is to provide users with the most valuable and relevant information for each search they make. With more than 7,500 searches per second, search engines need to...

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Searcher Intent – Search Engine Keywords & Phrases

Searcher Intent – Search Engine Keywords & Phrases

Searcher Intent – Search Engine Keywords & Phrases by Tyler Rice Date Created | July 7, 2018 There are Three Basic Queries Made by Search Engine Users The basic goal of a human using a search engine is to find relevant information with a specific set of keywords...

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Is SEO important for my local business? The answer is Yes!

Is SEO important for my local business? The answer is Yes!

Local Business SEO is More Important than Ever by Tyler Rice Date Created | July 1, 2017   In a time where everyone is wired to their smartphones and computers, local businesses need to make sure they are providing easy access to the information that their...

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6 Twitter Tips for Small Business

6 Twitter Tips for Small Business

6 Twitter Tips for Small Business by Tyler Rice Last updated July 1, 2017 Oh, and if you do not have Twitter, pause now. Do you have a Twitter account? Is it completed? Really? Ok, you may continue. Building your Twitter Marketing Strategy 1. Brand Awareness It is no...

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The 2nd Step in Simple SEO – Title Tags

The 2nd Step in Simple SEO – Title Tags

SEO Title Tags - Best Practices for your Business by Tyler Rice Last updated July 1, 2017 Great title tags are crucial to high ranks in search engines. Last week, we discussed the first step in implementing search engine optimization for your website. If you haven't...

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The 1st Step in Simple SEO – Keywords

The 1st Step in Simple SEO – Keywords

SEO Keywords - Why Keyword Research is Important by Tyler Rice Last updated July 1, 2017 Search Engine Optimization does not have to be rocket science... With some simple steps and research, you can find yourself one step ahead of other businesses in your industry...

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7 Facebook Tips for Promoting Shows at your Live Music Venue

7 Facebook Tips for Promoting Shows at your Live Music Venue

7 Facebook Tips for Promoting Shows at your Live Music Venue by Tyler Rice Last updated July 1, 2017 Are you having a difficult time bringing people to your venue for live music? It seems that there are so many great venues with awesome bands playing yet when it comes...

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8 Tips for Selecting a Domain Name

8 Tips for Selecting a Domain Name

8 Tips for Selecting a Domain Name by Tyler Rice Last updated July 1, 2017 We know that finding the perfect domain is no easy task for your business. We believe that the correct domain and brand is an essential step towards the creation of your website so we decided...

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The 9 Building Blocks for any Business Model

The 9 Building Blocks for any Business Model

9 Building Blocks of the Business Model Canvas (Updated) by Tyler Rice Last updated Feb. 21, 2020 The business model canvas can be a daunting task for any new entrepreneur. There are so many aspects to consider when starting a new business but take it from someone who...

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Building a Brand Awareness Strategy

Building a Brand Awareness Strategy

Building a Brand Awareness Strategy for your Business by Tyler Rice Last updated July 1, 2017 There are three goals in social media marketing for business: 1. Brand Awareness 2. Generating New Sales 3. Customer Retention Today, I want to dig deeper into the first goal...

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The Reality of Social Media Brand Awareness

The Reality of Social Media Brand Awareness

The Reality of Social Media Brand Awareness by Tyler Rice Last updated July 1, 2017 No one really cares about your brand. There I said it. Once you accept this fact, you can begin building the correct communication with your audience. This is what sets social media...

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3 Tips on the Sales Funnel & Communications

3 Tips on the Sales Funnel & Communications

3 Tips on the Sales Funnel & Communications by Tyler Rice Last updated July 1, 2017 Social media is a way for customers to communicate with your business in order to lead them to sales. If the communication is not on point, then customers will not make it to the...

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Consumers Through the Sales Funnel

Consumers Through the Sales Funnel

Consumers Through the Sales Funnel by Tyler Rice Last updated July 1, 2017 The last post we discussed the different elements that go into the sales funnel cycle and how they relate to social media results. To review, those elements were: 1. Exposure 2. Influence 3....

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The Five Categories in the Sales Funnel

The Five Categories in the Sales Funnel

The Five Categories in the Sales Funnel by Tyler Rice Last updated July 1, 2017 Brand Awareness. It seems like such a difficult goal to dump money into but is such a crucial part of gaining new sales and keeping customers informed. The sections below explain each part...

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Three Goals for your Business in Social Media

Three Goals for your Business in Social Media

Three Goals for your Business in Social Media by Tyler Rice Last updated July 1, 2017 When deciding to jump into social media for your business, it is important to think about how social media can be incorporated into your company goals. Just being active on social...

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