Animas Marketing Blog

The pet industry is worth $103.6 billion. This figure shows how lucrative the pet business is. Such a colossal market provides opportunities, but they come with stiff challenges. To grow, your pet store must compete and stand out from other pet shops. So how can you...

Competition has always been fierce in the business world - and 2021 has turned that notch up all the way up. With so much happening and on the line, companies need to be their best if they want to even have a shot at success. This means that everyone onboard needs to...

Numbers don’t lie and if this maxim holds, then WeChat the social media app is massive. Consider this; over one billion active monthly users, 800 million users for WeChat Pay, nearly 205 million video messages sent daily, and 410 million audio and video calls per day....

With the rise of technology such as the Internet of Things (IoT) and mobile devices, the world is constantly transforming digitally. Everything is now connected and businesses have to constantly evolve to stay relevant and up to date with trends. One of the most...

A group health insurance plan is a single plan that covers several members. It can be the company's employees or an organization that decides to make a plan to cover all its members.  In most cases, this plan is sought by an employer to cover all their employees....

Have you or someone you know recently been trying to get the most out of your business, and you are stumped as to how you should actually make any changes? Maybe you have been in the business game for a long time now, but you are finding that the same things that used...

The rise of mobile devices and the dominance of social media means many people now live as spectators of their own lives, watching and commenting as they go. And the spread of artificial intelligence capable of understanding natural language and responding to requests...

As a steady online business owner, or an on and off seller, how you advertise your services and products is intricately linked to how successful that venture is. This applies virtually as it does with a physical structure. Over the internet, however, there are a few...

Are you wondering what to do to reach your business goals? Transcribing your audio-to-text is one of the best ways to engage with your audience better, give your content a wider reach and get the results you need to reach your sales goals. This article will discuss...

Globalization and a global economy have made work and hiring far less geographically contingent in the internet era. It is now possible to have a multinational, multicultural team working for your business on the other side of the world, helping you grow, scale up or...

According to scientists, humans have always been complex. Now imagine having to manage them. Human resources management is one hell of a task. In this digital era, human resources jobs have turned difficult, with many challenges. How can you overcome the HR...

Having an effective and reliable IT infrastructure in your company is essential for continued expansion and operating efficiently. Until recently, issues such as network security and maintenance were both minimal and straightforward. The role of IT in an organization...

A successful business might be considered the most valuable asset one can possess. Not only because a business can have a lot of capital invested in it, such as machines or offices, but because it has a developed product or service, and a secured place on the market....

You might wonder “how can I make my office space more productive?” Many factors impact how much work the average small business owner completes in a day. Eliminating distractions and adding motivation helps you get the most from the hours you put into your job....

Choosing between a software company and a digital product studio can be confusing. Both the software company and digital product studio develop digital products and software. Is there even much of a difference between the two? The answer is yes, and the answer is in...

Any and all spaces where people spend a lot of their time should be clean. Period. Public spaces, homes, vehicles, but also working quarters such as offices. Cleanliness has a lot to do not only with maintaining our health but also with how we feel mentally and...

One of the greatest resources of any company is its workforce. For this reason, companies must hire and retain the best talent. Hiring new talent is a considerable investment for any company. The hiring cost can go up to $100k due to training and mentorship....

The standards for business excellence continue to be raised each year. Thanks to the rise of innovative marketing techniques, intuitive solutions, and better practices, businesses are now capable of delivering quality products and services to their consumers. With...

One of the primary objectives of any individual’s life is to build a strong career. This is something that requires hard work from the beginning of one’s studies till retirement, or even later. A lot of decisions need to be taken, a number of sacrifices have to be...

Some people are perfectly content with their jobs, and they’d rather do nothing else until retirement. Others are constantly searching for their place in the business world, hopping from one job to the next. And then there are those who wake up one day and realize...

No matter what industry you’re in and regardless of the size of your business, the importance of information technology (or IT) is evident. Especially these days when nearly everything and everyone is online, nearly everything relies on IT support. Because of that,...

We are living in the digital age now, and technology is taking over every aspect of life. Any successful business now is coping with the world around them by incorporating technology in their business to be able to face the challenges and compete efficiently. Without...

Looking for a job is rarely easy and entertaining. To find something worthwhile, one needs much time and effort as well as a little luck. Especially given that the coronavirus pandemic has affected the labor market dramatically. With more competition and fewer...

Project management refers to a complex set of skills and processes that are used to execute business projects across industries. They are broad, interdisciplinary abilities that add value in virtually any role or business segment. Just because you have completed a...

A lot of people fear the term ‘insurance plan’ which isn’t surprising because for many, it’s an extra expense off of their salary again. What many people don’t see is that insurance plans aren’t just some bills you have to pay monthly. It’s also an investment for your...

Get Creative to Make More Revenue for Your Non-Profit A general misconception about Non-profit organizations is that they make money only through donations made by people. Though this is partly true, it is not the only method. Nonprofits generate income through sales,...

It shouldn’t come as a shock that the overwhelming majority of the world is going digital. Everything from working at home through virtual call software, to online school modules, to ecommerce, to digital art. The never-ending transition is making it more apparent now...

Operating a medical practice in this day and age can be quite a challenge. You have to deal with all of the struggles to keep your business running while balancing it with the profit you want to gain. In line with this, your business model should be growing to treat...

Managing people of different ages, backgrounds, experiences, and personalities is such a demanding task. Managers spend most of their time in employee management to ensure that their people are content, performing well, developing, and are achieving their personal...

Your first thoughts when it comes to being a business owner often illicit images of small business ownership, but there’s a path to entrepreneurship that a lot of interested people never even consider - franchising. Franchising, or franchises, are well-known...

During quarantine, you probably start and end most of your days in front of illuminated screens. It is not for entertainment purposes but more on finishing work-related documents. You might have the assumption that this online set-up is a blessing in disguise because...

Keeping track of business expenses is an important aspect of running a successful company.   There are numerous methods you can use to keep track of your business expenses. However, to fully manage your business, track your expenses, and make sure your costs are...

Choosing your career path is one of the most influential decisions in your life. Are you wondering whether to prioritize a lucrative salary or job satisfaction? There’s a lot to consider if you want to choose the best option.   As choosing a career has never been...