Will Hiring a Freelance SEO Consultant Work in 2022?

August 10, 2022

 

Search Engine Optimisation is one of the important parts of digital marketing. It is a holistic process that creates a long-lasting value for the brand or business. Whether you actively engage with your potential customers/client on social media or not, SEO is still the most important investment that you can make for your business.

Many proponents of paid marketing, ads, and other outbound marketing techniques, propose that SEO is dead in 2022. However, the truth can’t be farther from that. In 2022, even when the competition for organic ranking and traffic is at its peak, it is still a worthy endeavor to invest time, money, and effort in Search Engine Optimisation. For this, you can either hire an SEO agency or you can get the services of a Freelance SEO consultant. The decision to choose either of these depends on a number of factors like the nature of the work, the scope and magnitude of the work, the amount of budget you have, the expertise of the freelancer, etc.

 

How SEO Benefits Your Business

Search Engine Optimisation is a set of processes and tasks that is aimed at making the website, content, and related digital assets in such a way that it is easy for the search engines like Google, Bing, and DuckDuckGo, etc. At the same time, it is not just to make your content easy for the AI algorithms and machines to read.

In fact, the real purpose of SEO is to make sure that your website is made in such a way that it is easy for the readers to find the information or value that they are looking for. This is where the contribution of a Freelance SEO consultant comes.

When your website is optimized, it will be easier for people to find you among the tonnes and tonnes of results that are available on the search engine results page.

 

Why SEO is Better than Paid Ads

Imagine you have a website that provides a service or product to the customers. If you are choosing to use ads alone, it will be easy to show your page on top of the searches. So, initially, you will be able to get potential customers to your website for an amount, let us say x. However, when your competitors also target the same search queries, the cost of the ads will be higher than that. Say y.

In due course of time, the cost will go so high that it becomes unfeasible for you to pay for the ads, provide the service and still make a profit out of your business.

 

 

Wait for the SEO Process

SEO will take some time to catch up & work on. No matter how good the Freelance SEO consultant is, results will start to show only after a few months, typically, 3 – 5 months. After the above said period, your website will rank organically for the same keywords. So, in due course of time, you will never need to pay a dime for your ads and still get the same or even higher number of customers for your business.

0 Comments

Is Your Business Being Found Online?

Laptop Metrics Colorado

Free Digital Marketing Report ($150 Value)

marketing module lineWant to know how your business stacks up against the competition?

Read more articles about Business.

What Social Media Agencies Add to Your In-House Efforts

Your in-house marketing team knows your brand. They’ve built the tone, crafted the visuals, and probably memorised your product catalogue. But when growth goals start rising faster than your internal bandwidth, even the best teams need backup. That’s where social...

How To Implement Digital Health and Infrastructure in Healthcare Facilities

  Technology has always been the heart of any development in healthcare. With physician Tom Ferguson’s consumerist movement in 2007, the term ‘e-patient’ was coined. It was when everyone was encouraged to use the internet to be informed and take public health...

Understanding Financial Statements: A Guide for Small Businesses

Are you curious about the true factors affecting your business performance? Financial statements provide essential insights into your business's health, yet small business owners often find their complexity overwhelming. Predictions show that business closures will...

The Benefits of Partnering with a Specialized Google Ads Agency in Dubai

In Dubai's fast-changing market, having a strong online presence is key. A specialized Google Ads agency helps businesses thrive in digital marketing. They boost website traffic, conversions, and revenue. These agencies offer deep knowledge in digital marketing. They...

8 Effective Ways to Market Your App in 2025

The app market continues to grow with spectacular figures, and more than ever, you must have an effective marketing plan. While millions of apps are listed in app stores, you must be visible. Knowing your target audience and their pain point can help you create a...

Three Ways in Which Video Content Can Be Used To Engage With Diverse Customer Groups

When it comes to operating any type of business in Thailand, you will want to engage with your target groups of customers in order to drive conversions into actual sales. Indeed, taking the time to engage with diverse customer groups through the use of video content...

Want Your Business to Reach Its Potential? Then Reach Out to a Brand Strategy Consultant

Businesses continually look for new ways to expand and grow, while adopting methods not previously adopted. The landscape has changed considerably owing to digital technology, which allows marketing to a far greater audience with data-driven analysis, meaning that the...

The IT Sector Is Booming – What Does It Mean for Future Programmers?

The world is witnessing a technological revolution like never before. From artificial intelligence to cloud computing, digital transformation is reshaping businesses across every sector. The IT industry has become the backbone of the modern economy, and its rapid...

Read more articles about business.

Boosting Brand Visibility with Custom Screenprinted Merchandise

Boosting Brand Visibility with Custom Screenprinted Merchandise

Is your brand struggling to distinguish itself from competitors? Brands face unprecedented challenges to gain attention in today's saturated marketplace. Successful businesses are increasing their visibility through a proven strategy that companies have found...

Innovative Video Production Techniques for Los Angeles Businesses

Innovative Video Production Techniques for Los Angeles Businesses

Are you ready to produce remarkable video content that will differentiate your Los Angeles business from others? Businesses must use video production today to connect with their audience and differentiate themselves from competitors. The Movie & Video Production...

How to Generate Land Clearing Leads and Grow Your Business

How to Generate Land Clearing Leads and Grow Your Business

With a contracting business, there are a lot of things to balance. That’s especially true when it comes to land clearing. Generating leads can be a difficult process. Today, we’re going to explore some methods of doing so. Essentially, it’s going to come down to...

Optimizing Utility Costs: A Guide for Small Businesses

Optimizing Utility Costs: A Guide for Small Businesses

For small businesses, every penny saved can make a significant difference in overall profitability. With the rising cost of utilities, finding effective ways to manage and reduce energy expenses has become a crucial part of maintaining a healthy bottom line.  ...