Most of the modern world operates online. So, a social media marketing manager is integral to many businesses, ranging from small start-ups to Fortune 500 companies. This is a relatively new field of work, meaning not everyone will be familiar with it. In this short...
You sit down at your computer or smartphone only to find that one of your social media channels is not working. The Instagram App, Facebook, and TikTok have been known to have some downtime. I get it – and I know how frustrating that can be. It is hard to say...
If you are just getting started in the world of digital marketing, it can be increasingly difficult to understand what skills to learn – and where to start can be equally as confusing. What skills fall under the digital marketing umbrella? And what are the most...
It’s a death by a thousand cuts that Facebook faces, both now and in the future of social media experiences. That’s not to say that Facebook (now termed, Meta) is going to go away, just that it’s no longer the big bully on the block. There are scores of social media...
It’s expected that the number of social media users globally will be 3.96 billion, a 4.8% increase from one year ago. This makes social media a hot marketing hub for small and large businesses. A social media marketing strategy summarizes your marketing actions...
TikTok is one of the fastest-growing social media platforms, with over one billion monthly active users and $11 billion in revenue, according to the Search Engine Journal. With extensive organic reach and engagement, TikTok has become a powerful tool for brands...
