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Sanavita Health and Wellness

Health & Wellness · Durango, Colorado

A Calm, Confident Wellness Brand

Sanavita Health and Wellness is a Durango-based clinic that blends primary care with integrative wellness — nutrition counseling, hormone health, and aesthetic services under one roof. Their previous website was a generic template that buried the practice's actual services behind a homepage carousel and never appeared in local search for the terms patients were actually typing. We rebuilt it.

The redesign starts from the brand: a soft, confident palette built around warm neutrals and clinical greens, paired with editorial typography that reads as calm rather than corporate. The home page leads with a single, slow-moving photograph of the Durango clinic at golden hour, transitions through a services overview, and lands every new visitor on a clear next step — book a consultation, call the front desk, or read about a specific service. Nothing on the page asks the patient to dig.

Under the hood, the site is structured for two audiences: prospective patients searching Google, and the front-desk team who has to keep service descriptions, pricing, and provider bios current without filing a ticket with us. Every service has its own landing page with FAQ, schema markup, and a contact form that routes to the right inbox. The team edits everything through the same client editor we ship to all our clients — change a price, swap a photo, add a new service, all without writing code.

For SEO we rewrote service descriptions around the language patients use ('hormone optimization Durango,' 'IV therapy Southwest Colorado,' 'medical weight loss Animas River area'), added MedicalBusiness and Service structured data, and submitted the clinic to the local citation directories that drive Google Business Profile rankings. The contact flow is HIPAA-aware — patient-detail forms route through encrypted email, and PHI-bearing messages never sit in a generic shared inbox.

The result is a site that feels like a local clinic worth booking with: clear, calm, and human.

At a Glance

Service-Led

Information Architecture

HIPAA-Aware

Contact Flow

Local SEO

Durango Search

How We Worked Together

  1. Brand & Audience Workshop

    Defined the brand voice, patient personas, and the calm-but-confident tone we wanted every page to carry.

  2. Service-Page Architecture

    Built dedicated pages for each service with FAQ, structured data, and HIPAA-aware contact routing.

  3. SEO & Launch

    Rewrote service copy around patient language, audited the Google Business Profile, and shipped to Cloudflare.

What We Delivered

Brand System

Warm neutrals, clinical greens, and editorial typography tuned for a wellness audience.

Service Pages

Dedicated landing pages for each service with FAQ, schema, and routed contact forms.

Local SEO

MedicalBusiness schema, Google Business Profile audit, and citation submissions.

HIPAA-Aware Forms

Patient-detail forms route through encrypted email to the right team inbox.

Original Photography

On-site shoots of the Durango clinic, staff, and treatment rooms.

Client Editor

Front-desk staff update services, prices, and bios without filing a developer ticket.

Building a Clinic or Wellness Practice?

We design healthcare websites that earn patient trust and rank in local search. Let's talk.