8 Reasons Why Good Branding is a Must

8 Reasons Why Good Branding is a Must

The internet is saturated with countless websites and standing out from the crowd has never been more important. Outstanding branding is the key to distinguishing your website from competitors and creating a memorable impression on your customers. It encompasses...
How to Market Your New Energy Drink Brand

How to Market Your New Energy Drink Brand

If you’ve been on the internet for the past decade or so, you’ve probably heard about internet celebrities Logan Paul and KSI. You probably also know about their energy drink brand called Prime.   According to Macrotrends, the Prime energy drink brand has a net...
40 Branding Quotes for Inspiration

40 Branding Quotes for Inspiration

Branding – it’s a concept that shapes the business world, sets industry giants apart, and cultivates a connection between companies and customers. While you may already be familiar with a head marketer who has gone above and beyond to create a compelling...
The Coca-Cola Brand: An Iconic Branding Strategy

The Coca-Cola Brand: An Iconic Branding Strategy

Imagine that you’re in a grocery store, walking down the beverage aisle. Amidst the myriad of colors and logos, one particular design catches your eye – a familiar red label with a white script that reads: Coca-Cola. Instantly recognizable, isn’t it? There...
The Importance of Product Labeling in Marketing

The Importance of Product Labeling in Marketing

Product labeling – sounds pretty straightforward, right? It’s the labels on the products. But when you peel back the layers, product labeling is more than just a tag or a sticker on a product. It’s a powerful marketing tool that can sway purchasing...