Animas Marketing provides social media marketing in Durango, CO, managing authentic, consistent content for local businesses across Facebook, Instagram, and beyond. Founded in 2016, our Durango-based team builds strategy, creates custom graphics, and handles community engagement for businesses throughout Durango, Pagosa Springs, and the Four Corners region of Southwest Colorado.
Outstanding client ratings
5 out of 5 stars on Google Reviews
We combine monthly content themes, platform-specific strategy, and consistent community engagement to build an audience that actually cares about your brand. Every post is measured against reach, engagement, and follower growth — so your social program keeps improving with each cycle. Durango's social calendar isn't flat, and content that ignores that reads as generic. Summer through Labor Day, the audience is heavy with visitors researching where to eat and what to do before they even arrive — content built for discovery, not just retention. Once Purgatory opens for ski season, the conversation shifts toward locals and repeat visitors planning a trip around snow conditions. We build the content calendar around that rhythm, and around the towns that make up a business's real audience — Bayfield, Cortez, Mancos, Ignacio, Dolores, Pagosa Springs — instead of running the same generic three-times-a-week schedule year-round regardless of who's actually in town.
Review your existing presence, brand guidelines, and competitor landscape to define a social voice that authentically represents your business.
Build a monthly content calendar aligned with your brand themes, seasonal campaigns, and business goals — approved by you before anything goes live.
Design custom branded graphics and write copy in your brand voice for every post, sized correctly for each platform's feed and story formats.
Publish content at peak engagement times for your audience across every active platform — consistently, every week.
Monitor comments and direct messages, respond in your brand voice, and flag sales-ready conversations so you never miss a lead.
Detailed monthly reports on follower growth, post reach, engagement rate, and top-performing content — with strategy adjustments for the next cycle.
Monthly themes planned and approved in advance — you always know what's posting before it goes live.
On-brand graphics designed in-house for every post — no stock filler — sized for each platform.
Content published on schedule across every platform we manage, at peak times for your audience.
We monitor comments and DMs and respond in your brand voice, building real follower relationships.
Research-backed hashtag sets to extend your reach to the right local and industry audiences.
Transparent reports on follower growth, reach, engagement, and top-performing content monthly.
Transparent monthly pricing with annual savings. Lock in a discount with a one-year commitment.
Consistent Facebook and Instagram presence — branded graphics, community management, and monthly reporting.
Facebook & Instagram
Both Facebook and Instagram covered every month — content calendar, posting, and community management on both platforms.3 Posts Per Week
Three custom-designed posts published each week across both platforms with branded graphics and captions written in your voice.Custom Branded Graphics
On-brand graphics designed in-house for every post — no stock-image filler — sized correctly for Facebook and Instagram feeds.Content Calendar Approval
You preview the upcoming post calendar each cycle and approve, edit, or swap before anything goes live on your accounts.Community Management
We watch comments and direct messages, reply in your brand voice, and flag sales-related or sensitive messages for you.Monthly Analytics Report
One written report each month showing follower growth, post reach, top-performing content, and engagement trends.Hashtag Strategy
Research-backed hashtag sets for each platform to extend your reach to local and industry-relevant audiences.Brand Voice Onboarding
Initial onboarding to define your brand voice, visual identity guidelines, and posting cadence before the first content cycle.Instagram Stories
Third Platform Add-On
In-Person Content Visits
Weekly Analytics Reporting
Consistent Facebook and Instagram presence — branded graphics, community management, and monthly reporting.
Facebook & Instagram
Both Facebook and Instagram covered every month — content calendar, posting, and community management on both platforms.3 Posts Per Week
Three custom-designed posts published each week across both platforms with branded graphics and captions written in your voice.Custom Branded Graphics
On-brand graphics designed in-house for every post — no stock-image filler — sized correctly for Facebook and Instagram feeds.Content Calendar Approval
You preview the upcoming post calendar each cycle and approve, edit, or swap before anything goes live on your accounts.Community Management
We watch comments and direct messages, reply in your brand voice, and flag sales-related or sensitive messages for you.Monthly Analytics Report
One written report each month showing follower growth, post reach, top-performing content, and engagement trends.Hashtag Strategy
Research-backed hashtag sets for each platform to extend your reach to local and industry-relevant audiences.Brand Voice Onboarding
Initial onboarding to define your brand voice, visual identity guidelines, and posting cadence before the first content cycle.Instagram Stories
Third Platform Add-On
In-Person Content Visits
Weekly Analytics Reporting
Expanded reach with a third platform, Stories, and in-person content visits.
Everything in Essentials
Includes every feature from the Social Essentials plan.Facebook, Instagram + 1 Add-On
Add a third platform — typically YouTube, LinkedIn, TikTok, or Pinterest — chosen based on where your audience actually is.5 Posts Per Week
Five custom-designed posts published each week across your active platforms, tuned to each feed's format and best posting times.Instagram Stories
Weekly Instagram Stories to complement feed posts — polls, behind-the-scenes, product highlights, and limited-time offers.In-Person Content Visits
We come to your business in Southwest Colorado to capture authentic photo and video content — no stock filler in the feed.Community Management
We monitor comments and DMs and respond in your brand voice across all active platforms.Content Calendar Approval
You preview the upcoming post calendar each cycle and approve before anything goes live.Bi-Monthly Strategy Review
Strategy call every other month to review what's working, plan upcoming campaigns, and adjust the content mix based on data.Monthly Analytics Report
Written report each month showing follower growth, post reach, top-performing content, and engagement trends.Hashtag Strategy
Research-backed hashtag sets updated each cycle based on engagement performance.Weekly Analytics Reporting
Expanded reach with a third platform, Stories, and in-person content visits.
Everything in Essentials
Includes every feature from the Social Essentials plan.Facebook, Instagram + 1 Add-On
Add a third platform — typically YouTube, LinkedIn, TikTok, or Pinterest — chosen based on where your audience actually is.5 Posts Per Week
Five custom-designed posts published each week across your active platforms, tuned to each feed's format and best posting times.Instagram Stories
Weekly Instagram Stories to complement feed posts — polls, behind-the-scenes, product highlights, and limited-time offers.In-Person Content Visits
We come to your business in Southwest Colorado to capture authentic photo and video content — no stock filler in the feed.Community Management
We monitor comments and DMs and respond in your brand voice across all active platforms.Content Calendar Approval
You preview the upcoming post calendar each cycle and approve before anything goes live.Bi-Monthly Strategy Review
Strategy call every other month to review what's working, plan upcoming campaigns, and adjust the content mix based on data.Monthly Analytics Report
Written report each month showing follower growth, post reach, top-performing content, and engagement trends.Hashtag Strategy
Research-backed hashtag sets updated each cycle based on engagement performance.Weekly Analytics Reporting
Full-scale social with a dedicated strategist, daily posting, and monthly on-site visits.
Everything in Growth
Includes every feature from the Social Growth plan.Facebook, Instagram + 2 Add-Ons
Expand to four total platforms — your add-ons can target B2B on LinkedIn, video on YouTube, or short-form on TikTok.Daily Posting Cadence
Seven or more posts each week including Reels and short-form video, published at each platform's peak engagement hours.Monthly On-Site Visits
Monthly in-person content shoots at your business so the feed always reflects what's actually happening on the ground.Reels & Short-Form Video
Native short-form video for Reels, Shorts, and TikTok with trending audio, captions, and platform-specific cropping.Dedicated Strategist
Exclusive to Premium — one dedicated strategist owns your roadmap and reviews results each cycle. Essentials and Growth use our shared account team.Weekly Analytics Reporting
Weekly dashboards on reach, follower growth, and engagement plus monthly strategy review with your account lead.Priority Support
Faster response times and direct access to your strategist for time-sensitive requests and last-minute content changes.Community Management
We monitor comments and DMs across all platforms and respond in your brand voice — sales leads flagged for immediate follow-up.Content Calendar Approval
You preview the upcoming post calendar and approve before anything goes live — full transparency every cycle.Hashtag Strategy
Research-backed hashtag sets updated monthly based on engagement performance and trending topics in your industry.Bi-Monthly Strategy Review
Strategy call every other month to review what's working, plan upcoming campaigns, and adjust the content mix.Full-scale social with a dedicated strategist, daily posting, and monthly on-site visits.
Everything in Growth
Includes every feature from the Social Growth plan.Facebook, Instagram + 2 Add-Ons
Expand to four total platforms — your add-ons can target B2B on LinkedIn, video on YouTube, or short-form on TikTok.Daily Posting Cadence
Seven or more posts each week including Reels and short-form video, published at each platform's peak engagement hours.Monthly On-Site Visits
Monthly in-person content shoots at your business so the feed always reflects what's actually happening on the ground.Reels & Short-Form Video
Native short-form video for Reels, Shorts, and TikTok with trending audio, captions, and platform-specific cropping.Dedicated Strategist
Exclusive to Premium — one dedicated strategist owns your roadmap and reviews results each cycle. Essentials and Growth use our shared account team.Weekly Analytics Reporting
Weekly dashboards on reach, follower growth, and engagement plus monthly strategy review with your account lead.Priority Support
Faster response times and direct access to your strategist for time-sensitive requests and last-minute content changes.Community Management
We monitor comments and DMs across all platforms and respond in your brand voice — sales leads flagged for immediate follow-up.Content Calendar Approval
You preview the upcoming post calendar and approve before anything goes live — full transparency every cycle.Hashtag Strategy
Research-backed hashtag sets updated monthly based on engagement performance and trending topics in your industry.Bi-Monthly Strategy Review
Strategy call every other month to review what's working, plan upcoming campaigns, and adjust the content mix.Real Local Team — Based in Durango, Colorado. We meet clients in person, know the Southwest Colorado market, and create content that resonates with your actual community — not a generic audience.
Brand-On Content — Every graphic and caption comes from your brand's actual colors, voice, and visual identity, not a shared template with your logo swapped in. Scroll a Steamworks post next to an El Moro post and they read like two different businesses, because they are.
Engagement First — We measure success by the relationships built, not just follower counts. Community management, response times, and conversation quality are tracked alongside reach and impressions every month.
Transparent Pricing — Every plan and tier is published openly above. What you see is what you pay — no hidden fees, no aggressive upsells, no long-term lock-in surprises.
Proven in Durango — Browse our portfolio of Durango and Southwest Colorado businesses to see the work firsthand, and explore how social fits alongside everything else our Durango marketing agency offers — including paid social advertising.
Built for Consistency, Not Just Content — For Steamworks Brewing Co., a Durango brewpub since 1996, we've produced 1,000+ reels and managed 2,500+ posts since 2022, earning 250K+ Instagram likes and a 94% positive review rate across the Peak Food & Beverage partnership — the kind of weekly consistency a DIY posting schedule rarely survives.
Local Guides — More on social media marketing in Durango: a social media content plan for Durango businesses, Instagram and Facebook for Durango service businesses, and social media for Durango seasonal businesses.
Across the Four Corners — We work the same way for businesses in Durango, Bayfield, Cortez, Pagosa Springs, Telluride, and Farmington, NM.
Common questions about our social media management services.
Animas Marketing offers social media marketing in Durango, CO, serving local businesses with authentic content, community management, and consistent posting since 2016. Our Durango team manages Facebook, Instagram, and additional platforms for businesses throughout Durango, Pagosa Springs, and the Four Corners region of Southwest Colorado.
Every plan includes Facebook and Instagram by default. Growth and Premium plans add one or two additional platforms — typically YouTube, LinkedIn, TikTok, or Pinterest depending on where your audience spends time. We recommend the right mix during your free consultation based on your industry and target customers.
Essentials plans publish three posts per week, Growth plans publish five per week, and Premium plans publish daily across your active platforms. Posting cadence is consistent month-over-month, with creative refreshed to match seasonal campaigns, local events, and promotions.
We create custom branded graphics for every plan and write copy in your brand voice. Growth and Premium plans include in-person content creation visits where we capture authentic photo and video footage at your business in Southwest Colorado. We use stock imagery sparingly and only when it genuinely serves the post.
Yes. Community management is included with every plan — we monitor comments and DMs on the platforms we manage and respond in your brand voice. Sensitive or sales-related messages are flagged and forwarded to you for a direct response, so you never miss a qualified lead.
Organic social management (this service) covers content creation, posting, and community engagement with no ad spend required. Paid social advertising is a separate service covering campaign creative, audience targeting, and budget management. We can pair both services for a coordinated strategy that builds your audience organically while amplifying top-performing content with targeted spend.
Most clients see consistent follower growth and engagement improvement within the first 60 to 90 days of a focused social program. Brand awareness and community trust compound over time — social media is a long-term channel. We track reach, follower growth, engagement rate, and link clicks each month so you can see measurable progress from the very first report.
Our Durango social media management starts at $750/month for Essentials, $1,500/month for Growth, and $2,500/month for Premium — save 10% with a 1-year commitment ($675/mo, $1,350/mo, and $2,250/mo annually). Full tier breakdowns, including posting cadence and platform coverage, are above.
Animas Marketing is a Durango-based social media agency at 552 E 5th Ave, filming and posting for local businesses in person since 2016 — not a remote content mill scheduling generic stock posts from somewhere else. We show up on-site in Durango, Cortez, and across the Four Corners to capture the real thing, not stock imagery.
Free consultation and a clear content plan.
Social Media Management in Durango, CO
Expand your reach, engage your audience, and grow your Durango business.
Social media is where your customers discover, evaluate, and connect with local businesses every day. A consistent, on-brand presence across Facebook, Instagram, and beyond keeps your business top-of-mind and builds the community trust that turns followers into loyal customers.
At Animas Marketing, we handle the full social program — strategy, content creation, scheduling, community management, and reporting — so you can stay focused on running your business while we grow your audience month after month.