While there is a massive list of website builders and web development tools, WordPress has become one of the most popular options for beginners and professionals. With WordPress holding an impressive 62% market share among content management systems, it is the obvious and inevitable choice. But what makes this CMS such a beloved web development solution for so many people?

It is User-friendly

WordPress is so user-friendly that you could use it to build a website without knowing the underlying PHP programming language. You only need to understand PHP if you are building a custom theme, extending one, or building a plugin.

With an intuitive user interface and the ability to use blocks to create anything you want, WordPress has become the best option for those who want to build quickly, regardless of their technical prowess.

SEO-friendly Option

Any website that wants to rank highly and have enough online presence must be optimized for search engines. WordPress provides beginners and experts with a massive advance by being optimized right out of the box. Users can customize the meta descriptions, title tags, permalinks and other SEO elements without too much effort.

If you like, you can use SEO tools like Yoast and Rankmath to personalize and enhance the SEO experience for better results.

It is a Scalable Option

Many businesses start with a small WordPress website or blog before adding more features as they grow. This CMS allows you to do so easily with the help of custom development options that are provided by web development companies like Market-U.

You can also use different themes and plugins to add these features. Want to add an ecommerce store? There’s a plugin for that! Want to build a website to sell courses and memberships? Just install the right plugin. Whatever you envision, this CMS helps you build it.

WordPress is Mobile-friendly

More than half of all online traffic now comes from mobile users, and Google says mobile friendliness is one of its most important ranking factors. If your website does not provide a great user experience on mobile, you are losing traffic.

Every WordPress theme, except old ones, is mobile-friendly. This means you get this distinct advantage as soon as you install the right theme. The WP repository and theme marketplaces even allow you to preview themes beforehand to see how they look when viewed on mobile.

It is Budget-friendly

WordPress is open source and free to use however you like. You can also find tens of thousands of free themes and plugins you can use to build the website you want. There are also paid options that usually have more features and are maintained much better than the free ones.

A Massive Community

The WordPress ecosystem includes an active community of users, developers, researchers, and others who all contribute to posts, forums, guides and other helpful materials for anyone using this CMS for their website. Community members can assist you with any issues you have, and you can find answers to any question if you know where to look.

If you are looking for a content management system to help you build a website quickly, you cannot go wrong with WordPress. The number of advantages and benefits it affords beginners and experts alike makes it the perfect choice.