As we’re sure you already know, marketing and the fields of advertising are changing almost constantly, and each new year brings new avenues for growth — but also some new challenges. If you’re a small business owner, then there’s a good chance you’re looking to boost...
Content marketing can be incredibly powerful if it is used correctly. But it’s crucial to remember that there are multiple elements that make up content marketing with headlines being the main element of articles, for instance. Hence, it’s essential that you...
Recent research shows that Google gets approximately 77 000 searches a second and that around 93% of all online interactions start with a search engine. Further, it is estimated that 3.2 billion social media users are active every day. Today, if your business isn’t...
Considering the current circumstances that have spilled over from the previous year, we all know that many companies are focused solely on survival. The pandemic has pushed many businesses to change how they operate, move to remote collaboration, and reduce their...
The best way to enter the new business year is to approach your existing market strategy with an open mind and a desire to take it to the next level. If you’re reading this, then it looks like you’re already on your way to a remarkable change. It can, however, be...
Digital marketing agencies exist to help businesses utilize a variety of strategies and technologies to increase sales. While many agencies are full-service, many will specialize in a specific area of digital marketing. Search engine optimization (SEO), Google...
