Mobile commerce or m-commerce refers to using mobile devices such as smartphones and tablets to complete mobile payments and transactions. Mobile wallets such as PayPal or Apple Pay make it easier to pay online or offline without using credit cards and desktop computers.
M-commerce enables users to complete mobile purchases of goods and services such as bill payments, mobile banking, and mobile marketing opportunities like coupons and loyalty cards.
Online shopping through mobile devices has been steadily increasing. Over 10% of all retail purchases in the United States will be through mobile commerce by 2025, an increase of 7% since 2018. The emergence of m-commerce has also created new job opportunities for those interested in the field.
Advantages of M-Commerce
Businesses can reach out to clients at the right time, rather than all the time, with mobile commerce. It is no wonder that e-commerce is the secret weapon of retail. They can use demographic and geographic targeting to interact with clients before they make a purchase. Since customers like to research products and services before purchasing them, a mobile app can let them view sizes, colors and read online reviews. Mobile apps are among the top brand marketing strategies for 2022.
Several factors have contributed to the rapid rise of the m-commerce market. The majority of Americans have cell phones, with 85% owning a smartphone. The widespread use of mobile applications and mobile wallets and better security measures to protect customer data and privacy have led to more people using m-commerce apps and wallets.
What Jobs Are Available in M-Commerce?
As m-commerce takes off, businesses must stay up-to-date on the latest technology to ensure their online store or web app is mobile-friendly, fast, and simple to use. Businesses must also use mobile devices to enhance the overall shopping experiences for their customers. Hence there is a noticeable rise in job openings in the technology field. Below are a few types of m-commerce jobs you can apply for.
● Customer service representative
A customer service agent is one of the most fundamental positions in any company with an online presence. Without these people, the company will not thrive and expand.
Their main duties are to handle orders, answer consumer questions, and troubleshoot any problems. They may also handle inbound sales over the phone or via live chat.
Customer service representatives are also responsible for ensuring their customers are happy with their products and services.
● Warehouse staff member
Order fulfillment relies heavily on warehouse employees. These employees select, pack, and oversee the shipment to ensure the products leave the warehouse on time. They also check that the business does not oversell or undersell its inventory by keeping colleagues or inventory management systems up to date on stock levels.
● Delivery driver
For an m-commerce business to succeed, delivery drivers need to bring the products to the customers. If you believe you are a fit for a delivery driver job, you can find opportunities like this on Adzuna.
A delivery driver for an online retailer collects orders, loads them, and delivers them to customers. Since the job requires outstanding time management and organizational skills, the delivery drivers need to ensure that orders are complete and arrive on schedule.
If you believe you are a fit for a delivery driver position, you can find job opportunities like this and more with JobsFuel.com. Search for jobs in your area by inputting your city or address along with a keyword related to the field you want to work in.
You can even set up a job alert so you can receive m-commerce job opportunities directly in your inbox. Make job hunting your full-time job by investing time into the valuable employment resources on Jobsfuel’s blog. With helpful advice, you’ll land a job you love in no time.
● Supply chain manager
The role of a supply chain manager is to oversee the company’s warehouse staff and maintain the supply chain that is crucial to the company’s success. As such, they have to be consistent across several activities and sectors. In addition to managing supplier relationships, they are responsible for inventory management, deliveries, and customer service.
● Digital marketing specialist
These specialists help organizations analyze industry trends and understand them. They ensure that new products, marketing initiatives, and other activities are aligned with consumer preferences through a marketing strategy incorporating geotargeting, videos, social media posts, blogs, and other content.
For instance, marketers for a makeup brand can create tutorial videos on applying its new holiday makeup palettes for the mobile website. This will draw more customers and maximize conversion rates.
● Operations manager
As an operations manager, you’ll be in charge of operations that may include data analysis, project management, and human resources, among others. Operations managers must develop policies, manage daily operations, and plan the utilization of materials and human resources.
Among your responsibilities is ensuring all customer needs are met and analyzing data to measure the impact of changes or issues on the m-commerce business.
● UX designer
Businesses often combine mobile apps with mobile websites to improve the user experience of their customers. User experience (UX) designers are responsible for making sure those services work as well as possible. They can put together a rough draft of the site and app based on customer data, surveys, and testing. They can then work with website developers to code and test the site and app.
UX designers also have a broad understanding of customer service and marketing. That’s why mobile commerce applications and websites cater to customers’ preferences and help them overcome barriers to buying products and services.
Website developers create websites based on the designs of the UX designers or graphic designs. They need to make sure the website and app both run smoothly and look good at the same time. They are responsible for the website’s performance and its ability to handle all the incoming website traffic.
Software developers build applications for consumers, including word processors and games for smartphones. Others design sophisticated databases for businesses. In addition, they create programs for use on the Internet and within the business’s intranet. They can help with IT, security, and data protection for the applications and databases to ensure the safety of business and customer data.
Find M-Commerce Jobs Near You
Increasingly, people are using their mobile devices to process payments, making m-commerce an emerging industry with tremendous growth potential for your career.
Since m-commerce jobs are so diverse, people with a wide range of talents and experiences can find a role that suits them in this field. Some positions in the m-commerce industry require more specialized skills, and there are lots of fulfilling opportunities to grow your career.